Testimonials

  As usual, you are both very professional and always treat your customer as a priority. I feel very confident we have made a sound investment in our business, and with customer service such as yours- our transition is handled with very little stress (if any at all), and with lots of enthusiasm on your part.
Brenda Santelises
Red Realty Realty Enterprise & Development
  “As the owner of a growing Weichert Realtors franchise, I conducted an extensive review of software for our real estate office. Lucero is the only product that seamlessly tied all aspects of my business together, from total front end management to complete back end transaction, agent, referral, and lead management. Lucero helped bring control to my business and reduced overhead allowing me to do more with less.”
Owner | Broker
John L. Petsco Jr.
Weichert Prospect Hil
One office 30 agents. Port Jefferson, NY

  "We loved Lucero Summit so much in our Northern California offices, with over 500 sales people, that we offer it to all new Avalar franchisees as part of their initial franchise package. Avalar is on track to have 200 office locations within the next 12 months!"
President
Chuck Scoble
Avalar Real Estate

  “I needed a lot of help figuring commissions a few years ago. Now, thanks to Lucero, we do it automatically. And I don’t have to worry about figuring splits. Most importantly, Lucero’s given me time to think, so I can continue to grow my business.”
Owner | Broker
Mary Holder
The Mary Holder Agency
9 offices 200 agents. Spring Lake, NJ

  “The software program has been a driving force in controlling costs for Sunshine Realty. We run 19 offices with only 10 people - besides the managers and administrators in each office.”
Owner | Broker
Douglass McPhereson
Century 21 Sunshine Realty
19 offices more than 700 agents. West and Central, FL

  "As a Lucero user for over six years, I have found the program easy to use and implement within our business structure. In addition to the exceptional production tracking, management tools and report generation built into the software, we have also found it to be invaluable at our duty desk for scheduling showings and locating information quickly. Our staff and sales associates rely on the program on a daily basis, so much so we have made it available from any remote location through hosting services. One of the aspects we appreciate most is the willingness of the programming team to consider suggestions for changes to upcoming builds. We have seen several changes implemented that we specifically suggested. As a whole, the program is constantly evolving and improving, keeping pace with the changes in the real estate industry itself. We look forward to many more productive years using Lucero."
Candy Ortenzio
Brownstone Real Estate

"We purchased Lucero in 1998.  Since that time our company had doubled in size.  I have always been happy with Lucero. It is easy to use and it provides all the reports our brokers need for sales and agent management."  
 
Thanks for a great product.
Pat Ratledge
Coldwell Banker Kennon, Parker, Duncan & Key Realty

"Although we are a small rural company, we do have agents split into 2 seperate buildings. Having Lucero Network based has allowed for all of us to be completely up to date on all transactions at all times.
I especially like the feature allowing for you to track who has had interest should a deal go bad - thus allowing you to make contact back to those and possibly putting a transaction together quickly."
Sonja Parry
Kellerman Real Estate

"I am ecstatic to report that the modifications your team has made to the Listings Not Advertised report work beautifully!

The four of us (two managers, two office coordinators) agree that the report saves time and gives us a better overview of properties that could have been overlooked in the past for advertising. The fact that the report filters out listings that do not have ad copy in the record is an added bonus to a once tedious process.

I commend you and your team for a job well done!  Thank you for being understanding of our needs and so diligent in working with me to get the report to work properly.  Your efforts are truly appreciated."
Sue Kelly
ERA Advantage Realty

"The Lucero program is great. It absolutely has improved the efficiency in our back office operation. I don't know how we would function without it. Thanks so much for your customer service and follow-up calls."
Regards,
Marti Crisler
Coldwell Banker Foremost, Realtors

"As a Lucero user for over six years, I have found the program easy to use and implement within our business structure.  In addition to the exceptional production tracking, management tools and report generation built into the software, we have also found it to be invaluable at our duty desk for scheduling showings and locating information quickly.  Our staff and sales associates rely on the program on a daily basis, so much so we have made it available from any remote location through hosting services.  One of the aspects we appreciate most is the willingness of the programming team to consider suggestions for changes to upcoming builds.  We have seen several changes implemented that we specifically suggested.  As a whole, the program is constantly evolving and improving, keeping pace with the changes in the real estate industry itself.  We look forward to many more productive years using Lucero."
Candy Ortenzio
Brownstone Real Estate Company

"After many grueling hours of research trying to find the best pre-packaged front and back office software for a new Real Estate Business, our Company-Avery Realty, decided to take the chance with Lucero.  We have been slowly integrating many features since March 2006 and have not even scratched the surface of the program possibilities.  Because of the comprehensive nature of the programming it has sometimes been difficult to master; however, the help provided by the folks at Lucero has been exceptional.  Sometimes it’s hard to teach old dogs new tricks!  Lucero provides us with a professional look while providing the necessary Agent Documentation, Reports, Managements Tools etc. too build a successful business.  We look forward to growing our business with Lucero as a member of our Team."
Carol Realty
Avery Realty

"We have just fully integrated Lucero into our back office operation and are truly amazed at the detailed reports we are to pull quickly and modify so easily.  We'll be able to take our business to a new level using all the statistical analysis tools now available to us."
Barbara Wigginton
GMAC Five Star Realty, TX